I may have mentioned before that I am a social media luddite. And, honestly, I’d prefer to keep it that way.
But then there’s that whole work scene. So, I listened to part of a webinar by George Kao today. He spoke about making social media both effective for your business and sustainable to accomplish.
He had an older version of this image of social media in his slide show:
The amount of information being pumped out through social media is overwhelming. George Kao pointed out that an image like the one above starts to become outdated from the moment it is completed – due to the comings and goings of the various social media players.
Makes you realize that a social media strategy – a sustainable strategy – is essential.
Makes me think I just might be happiest remaining a social media luddite.